ifall.dev

About

Portrait of Ibrahima Fall

I’m Ibrahima Fall, a senior data engineer and data architect based in Paris. I’ve spent the last decade building data platforms (at BPCE, Decathlon, Renault, Société Générale, and others), mostly in finance and retail, mostly on GCP and AWS, with Spark and Kafka somewhere in the middle.

I write here about the work: how data systems actually behave at scale, what breaks, what’s worth optimizing, and how the job is changing now that LLMs are part of the stack.

Currently

Freelancing through my own structure, focused on data architecture and platform engineering for clients with serious cloud cost problems. Open to staff-level engagements, advisory work, and conversations with founders building data-heavy products.

I’m also building Oniloo, an event management platform.

Selected work

2024–2026
Data Architect & Data Engineer
BPCE
Led the rebuild of a refund management system with built-in fraud detection. Designed a streaming architecture on GCP (Bigtable, BigQuery, Pub/Sub, Cloud Run Jobs) that cut operational costs by 80% while improving system responsiveness and resilience.
2022–2024
Senior Data Engineer / Tech Lead
Decathlon
Led a team of data engineers on distributed architectures (EMR/Spark, MSK). Designed the scalable data platform on S3, Glue, and Lambda, then drove the move to a cloud-native stack on EKS and ElastiCache. Scaled the platform from 10M to 11M users and €35K to €50K daily revenue, with capacity for 100× the load.
2020–2022
Data Engineer
Renault (via Xebia)
Migrated a legacy on-premise data lake to GCP. Built batch and streaming pipelines in Scala/Spark across Dataproc, BigQuery, and Pub/Sub.

Earlier: data engineering at Société Générale, Natixis, Galeries Lafayette, and a brief stint as a data scientist at Orange. Full history on LinkedIn.

Stack

GCP (BigQuery, Bigtable, Pub/Sub, Dataproc, Composer), AWS (EMR, MSK, S3, Glue, Lambda, Redshift, EKS), Spark, Kafka, Scala, Python, dbt, Terraform. Recently spending more time with LLMs as part of the data stack, both as tools and as a new category of system to design around.

Education

ENSIIE, Engineering degree (2013–2016)
Université Paris-Saclay, Master TRIED (2015–2016)